For education founders
Social entrepreneurship in education means building an organisation that solves a named problem in learning and pays its own way over time, whether it is set up as a non-profit, a company or a hybrid of the two; the models that last are the ones where the legal form, the source of money and the way results are measured all match the problem. Passion starts these organisations. Structure keeps them open.
This guide is written for readers in India first, but most of it applies anywhere. It compares the three models, what Indian law says about each, how founders raise money and recruit people, and how to measure results. It is not legal or tax advice; the official office for your state or country has the final word.
In this article
- What social entrepreneurship in education means
- The problem: children out of school, and children not learning
- Non-profit, for-profit or hybrid: three models compared
- What Indian law says: Section 8, Startup India, RTE
- How social entrepreneurs in education raise money
- Building a team when you cannot pay market salaries
- Measuring impact without fooling yourself
- Examples: six patterns that last
- Questions and answers
What social entrepreneurship in education means
There is no single legal definition of a social entrepreneur. Even India’s CSR framework does not define the word “NGO”, as the Minister of State for Corporate Affairs told the Lok Sabha in 2021. In everyday use, social entrepreneurs in education start something new to fix a gap in learning: a school for children the system misses, a reading programme, teacher training, a learning centre in a village.
Three things separate a social enterprise from a charity project or from an ordinary tuition business:
- A named problem and a named group. “Improving education” is not a problem. “Children aged 10 to 14 in one district who have stopped attending school” is.
- A plan to keep going. The work does not stop when one grant ends. Money comes from fees, contracts, donations or a mix, and the mix is designed, not accidental.
- Results that are checked. The founder decides before starting what success will look like and how it will be counted.
Is it a career or a cause? Both. The skills overlap with education leadership jobs: leading a team, hiring well, managing money and earning parents’ trust. For the word itself, see what “edupreneur” means.
The problem: children out of school, and children not learning
UNESCO notes that the global figure is likely an undercount, because data from several conflict-affected countries is missing.
India’s National Education Policy 2020 calls bringing out-of-school children back into education, and preventing others from dropping out, a top priority. It also says plainly that the old rules have often “inadvertently discouraged public-spirited private/philanthropic schools”, and promises to make school requirements less restrictive so that non-governmental philanthropic organisations can build schools and “alternative models of education” can be tried. For a founder, the policy itself invites new models.
For more on this side, see out-of-school children: causes and solutions.
Non-profit, for-profit or hybrid: three models compared

The shape of the organisation decides who can fund you, who controls you, and what happens to any surplus. The table does not rank the models.
| Non-profit | For-profit social enterprise | Hybrid | |
|---|---|---|---|
| Typical forms in India | Public charitable trust, society, Section 8 company | Private limited company, LLP, partnership | A non-profit and a company working side by side, or a company with a non-profit programme |
| Main money | Donations, grants, CSR funds, government programmes | Fees from families, schools or governments; equity and loans | Fees cover the core; donations cover free places or new pilots |
| Surplus | Must go back into the objects | Can be paid to owners | Depends on which entity earns it |
| Strength | Can serve families who cannot pay anything | Can raise investment and grow fast | Mixes reach and sustainability |
| Main risk | Depends on a few funders; closes when grants end | Drift toward families who pay most | Complex governance; conflicts between the two entities |
| Good fit when | The people you serve cannot pay, and the cause attracts donors | Someone (parents, schools, government) can pay a fair fee | Some can pay and some cannot |
“Good fit when” reflects common practice, not a legal rule. Any arrangement between two related entities should be checked by a lawyer and a chartered accountant.
If you have already decided on a non-profit, our step-by-step guide on how to start an education NGO in India walks through registration, tax status and NGO Darpan. This article stays at the level of choosing a model.
What Indian law says: Section 8, Startup India, RTE
Section 8 company (Companies Act, 2013)
Section 8(1) allows the Central Government to license a company that has in its objects “the promotion of commerce, art, science, sports, education, research, social welfare”, among other objects, if it intends to apply its profits or other income “in promoting its objects” and to prohibit the payment of any dividend to its members. In short: the non-profit form with company-style governance and no dividends.
Startup India recognition (DPIIT)
The Startup India portal states that, to be recognised as a startup, an entity should be a private limited company, a partnership firm, a limited liability partnership or a cooperative society, with turnover below INR 200 crore in any previous financial year, and that it counts as a startup for up to 10 years from incorporation. Section 8 companies and trusts are not in that list. A for-profit education company may qualify; a non-profit usually will not. Check the portal for current conditions.
RTE Act, 2009
The Right of Children to Free and Compulsory Education Act covers children aged six to fourteen. Section 18 says that no school, other than one owned or controlled by the government or a local authority, shall be established or function without a certificate of recognition. Section 12(1)(c) requires specified private unaided schools to admit, in class I, at least 25% of the class from children belonging to weaker sections and disadvantaged groups in the neighbourhood. If your enterprise is legally a school, recognition comes first, whatever your legal form; other formats follow different rules, so ask your state education department in writing. See school recognition under the RTE Act goes further.
A note on “not for profit”. The NEP 2020 says all education institutions will be held to similar standards of audit and disclosure as a “not for profit” entity, with surpluses reinvested in education. Treat it as a direction of policy, and get advice before designing a structure that relies on taking profit out of a school.
How social entrepreneurs in education raise money
Know, before you start, which kind of money suits your model.
| Source | Suits | What funders usually ask for | Watch out for |
|---|---|---|---|
| Founder’s own money and co-founders | All models, at the very start | Your commitment | Spending savings on a model you have not tested |
| Fees from families | For-profit, hybrid | Visible results, trust, a fair price | Serving only those who can pay |
| Contracts with schools or government | All models | Track record, registration, reports | Slow payment; one large client |
| Donations and grants | Non-profit, hybrid | Tax registration, audited accounts, clear outcomes | Short grants that fund pilots but not running costs |
| CSR funds from companies | Organisations registered as CSR implementing agencies | CSR-1 registration, project reports | Projects shaped by the funder’s priorities |
| Equity investment | For-profit companies only | Growth plan, team, a route to return | Pressure to grow faster than quality allows |
On CSR: Section 135 of the Companies Act, 2013, Schedule VII and the Companies (CSR Policy) Rules, 2014 form the framework. Since 1 April 2021, implementing agencies must register with the Central Government. The Ministry of Corporate Affairs reported that 17,130 agencies had registered by 31 October 2021, and that about 60% of annual CSR spending went through implementing agencies.
A good sequence: test with your own money and a few committed families, prove one result, then go to donors or investors with numbers. See how to raise funds for a school.
Want to lead a school for children who do not fit school, without raising it all alone?
NIJIN Academy is an alternative school in Japan, opened in September 2023 by NIJIN Inc., for children who do not fit conventional school. It is a hybrid: children join from home through a metaverse campus, choose from about 100 live online classes a month, and can also go to 52 physical classrooms across Japan. NIJIN is looking for one person to start and lead NIJIN Academy India, as both its business head and its principal. It is not a franchise, and investment is optional.
See the Country Head role in IndiaBuilding a team when you cannot pay market salaries

Early on, you compete for people with employers who pay more. What you can offer is meaning, responsibility and room to grow.
- Name the three roles you cannot do without. Usually someone children trust, someone who keeps the records and the money, and someone who talks to families.
- Hire for trust before subject knowledge. Subject depth can come from part-time specialists or online classes.
- Build a board that challenges you. Finance, law and education backgrounds, not only friends.
- Use volunteers for the edges, not the core. The NEP mentions community and alumni volunteers for tutoring; daily care still needs paid, accountable staff.
- Check every adult who works with children. Background checks and a written child-protection policy from day one.
Measuring impact without fooling yourself

Funders, families and your team will all ask: is it working? Decide how you will answer before you start.
| Level | What it means | Example measure | How to collect it |
|---|---|---|---|
| Inputs | What you put in | Teacher hours, cost per child | Your accounts and timetables |
| Outputs | What you delivered | Children enrolled, sessions held | Attendance registers |
| Outcomes | What changed for children | Attendance over time; reading level at the start and after six months; return to school | Simple baseline and follow-up tests; school records |
| Long-term | What changed in their lives | Completing Class 10 or 12; next step after leaving | Follow-up calls with families each year |
- Measure the starting point. Without a baseline, no change can be shown.
- Count the children who left, and ask why. Drop-out from your own programme is the most honest number you have.
- Prefer a few measures you collect every month over many you collect once.
- Compare with official data where you can. India’s official school data portal is UDISE+, run under the Ministry of Education.
Measurement is also a place where researchers can help. NIJIN invites people to work with it on research through Ranius research collaboration and pro bono roles.
Examples: six patterns that last
Here are six patterns found in education social enterprises, with the condition that makes each last.
Low-fee school
Families pay a small fee; the school runs lean. Lasts when enrolment is stable and recognition is in place before growth.
Bridge programme
Brings out-of-school children back up to grade level, then into a school. Lasts when it is linked to schools that will take the children.
Service to schools
Teacher training, reading programmes or tools sold to schools or governments. Lasts when one client is never more than a part of revenue.
Hybrid online and in person
Live online classes widen what a small centre can offer. Lasts when children have an adult who knows them, not only a screen.
Cross-subsidy
Paying families fund free places for others. Lasts when the paying offer is good on its own merits.
Local arm of a working model
A founder leads a proven model in a new country. Lasts when the local leader has real authority to adapt it.
The last pattern is the one NIJIN is building. NIJIN Academy has enrolled more than 1,000 children in Japan since September 2023 (cumulative), according to NIJIN. In India, you can start as a co-owner of a local company (for example you 20%, NIJIN 80%; if you invest, the guide is JPY 1 to 2 million from you and JPY 4 to 8 million from NIJIN) or on a service contract, even as a side job. Investment is optional. As a guideline, compensation is 10% of revenue excluding tax, up to JPY 50 million at JPY 500 million in revenue. It is a guideline, not a promise of income: with no revenue, the formula pays nothing. Other terms are to be discussed in the interview.
Questions and answers
What is social entrepreneurship in education?
It is starting and running an organisation that solves a specific problem in learning and is designed to keep going, through fees, contracts, donations or a mix. It can be a non-profit, a company or a hybrid.
What are some examples of social entrepreneurship in the education sector?
Low-fee schools, bridge programmes for out-of-school children, teacher training sold to schools, hybrid online and in-person schools, and cross-subsidy models. See the six patterns above.
Is a social enterprise in education a non-profit?
Not necessarily. It can be a trust, society or Section 8 company, or a private limited company that serves a social purpose and earns fees.
Can a Section 8 company run a school in India?
Section 8 of the Companies Act, 2013 names education among the objects such a company may have. Whether it can run a school also depends on the RTE Act’s recognition rules and on your state’s rules for school management. Ask your state education department and a lawyer before you register.
How do social entrepreneurs in education get funding?
Usually in stages: own money, then fees or contracts that prove the model, then grants, CSR funds or investment, depending on the legal form.
Is leading NIJIN Academy India a job or a business?
It is closer to founding a business. The Country Head is both business head and principal, and can start as a co-owner of a local company or on a service contract. Compensation is a guideline of 10% of revenue, not a fixed salary, and income is not guaranteed.
Do I need to be a teacher to become a social entrepreneur in education?
No. What matters is leading people, hiring well, managing money and earning families’ trust. NIJIN does not require teaching experience for its Country Head roles.
Build a school that lasts, with a model that already runs
If you want to start a company in India and solve a problem in education, NIJIN is looking for one founder to lead NIJIN Academy India as business head and principal. Teaching experience is not required. English alone is enough to apply.
See the Country Head role in IndiaWhere to go next
Country Head pages are open for several countries, and the global page covers every other country.
Related guides for founders
- How to start an education NGO in India
- Edupreneur meaning: what it is and how to become one
- How to raise funds for a school
- How to open a school in a village in India
- Out-of-school children: causes and solutions
- How to start an education business
Sources
All figures in this article are quoted with the year they refer to. Please check the original for later updates.
- https://www.unesco.org/gem-report/en/publication/2025sdg4scorecard
- https://www.worldbank.org/en/news/press-release/2022/06/23/70-of-10-year-olds-now-in-learning-poverty-unable-to-read-and-understand-a-simple-text
- https://static.pib.gov.in/WriteReadData/userfiles/NEP_Final_English_0.pdf
- https://www.wipo.int/wipolex/en/legislation/details/15873
- https://www.startupindia.gov.in/content/sih/en/startupgov/startup_recognition_page.html
- https://panchayatwiki.lsgkerala.gov.in/THE_RIGHT_OF_CHILDREN_TO_FREE_AND_COMPULSORY_EDUCATION_ACT,_2009
- https://www.pib.gov.in/PressReleseDetailm.aspx?PRID=1776197®=48&lang=2
- https://udiseplus.gov.in/
- https://nijin.co.jp/recruit/nijin-academy-india-country-head/

